company
Geodi S.A.
type
Self-adhesive labels on a roll
material
Glossy silver paper
design
Michalis Karambatsos
open mind project
Metallic colour effect, giving the impression of silver hot foil stamping, creation of a demo, and small run print
the need
Geodi S.A. needed to start placing on the market a range of high-quality jams made with fresh Greek fruits picked when they are at their best, and preserve the scent and the sun of the Greek land. This had to be done step by step, while exploring the market, given that it was about a superior product, and producing large quantities without having ensured sales would be risky. Forlabels, true to its “for us being small is a big thing” motto and to its philosophy that has it cover the needs of its customers with the same consistency irrespective of whether they are big or small, and having faith in the product’s potential, embraced the effort from the very beginning. So, it created a demo for sampling purposes, and it also printed labels in the small quantities that the company needed to enter the market in sure, steady steps.
the outcome
Forlabels stood by the company as it was taking its first steps, and also as it was expanding its product range and trying to highlight their values and their distinguishing characteristics. Geodi S.A. has entered the domestic market making sure but substantial moves, continuously improving its position, and it has also made significant progress in exports.
